Adequate communication skills are needed to be a social media manager. This is because successful communication allows them to better understand people and their situations. It helps build a rapport, not just between the social media manager and those interacting with the campaign, but with other members of the company. This creates a sense of trust and authenticity that audiences can associate with the brand. It is important for a social media manager to communicate effectively and engage with who the advertisement is trying to target. This is because social listening is a significant aspect of being a social media manager, and quick feedback is necessary to ensure that the advert can be appealing and accessible to those it s trying to target in order to be successful. It is also significant for a social media manager to communicate effectively with other people working for the same brand. For example, they will have to communicate with the photographer. This is...